Teams that want two free seats now and a ladder to climb later
Team, $39 a month or $29 billed annually, for 5 seats and 5 projects
For a feedback widget with the recording behind each report, the closest alternatives to Hotjar, whose sign-ups now go to Contentsquare, are Userback, Mouseflow and Notarus; Microsoft Clarity and Fullstory record sessions but offer no feedback widget. Notarus has no heatmaps and no funnels, and runs a single active survey campaign per project; what it does is attach the replay, console and network behind a report on a free plan. Hotjar stays right for heatmaps, surveys and analytics across every session.
Teams that want two free seats now and a ladder to climb later
Team, $39 a month or $29 billed annually, for 5 seats and 5 projects
Marketing and UX teams that want heatmaps, funnels and surveys in one paid tool
Essential, 39 a month or 25 billed annually, for 5,000 sessions a month; the page prints no currency symbol and its structured data names euros
Teams that want recordings and heatmaps at no cost and collect feedback some other way
No paid plan. Its FAQ calls Clarity free forever and says you are never asked to upgrade
Teams that want the replay, console and network behind each report and have no use for heatmaps
Pro, $19 a month, for unlimited seats and 20 projects
Product and analytics teams who want replay as one part of a behavioural data platform
Not published. Business, Advanced and Enterprise are priced after a demo request
Prices and plan contents read from each vendor's own pricing page on 5 October 2026.
Hotjar is no longer something a new team signs up for. Its pricing address forwards to Contentsquare's pricing page, under a banner saying Contentsquare includes all your favourite Hotjar tools plus much more, and the Hotjar page on Contentsquare's site states that it is no longer possible to create a new account on Hotjar. A team shopping for a feedback widget is now choosing a plan inside an experience analytics platform.
On the free plan the recording is a sample. Contentsquare's comparison table lists replay capture on Free as 5 percent of sessions, up to 10,000 a month, with replays kept for one month. Its surveys page says every survey response links to the related session replay, but neither page says how that link behaves on a free plan that captures 5 percent of sessions. When the reason for the widget is to watch what one particular reporter saw, that unanswered question is the gap that counts.
Feedback is metered as a second product. The free allowance is 100 survey and feedback responses a month across 3 surveys and feedback widgets; past that sits Voice of Customer Growth, from $99 a month billed annually for 500 responses, priced separately from the analytics plan, whose own Growth tier starts at $49 a month billed annually for 7,000 sessions and rises with traffic.
Developers get a picture before they get a log. Contentsquare describes its feedback button as auto-capturing a screenshot and linking to the session replay, and its free plan monitors JavaScript errors and tracks them on replays. Neither the pricing page nor the surveys page mentions a console log or a list of network requests attached to the feedback item itself.
A feedback platform with a four-step ladder, opening up AI insights, replay and mobile SDKs as a team moves up it.
Strength. A mobile SDK on Business Plus for native apps, integrations with Intercom and Zendesk so feedback lands where a support team already works, and MCP connectors from the Team plan for giving an AI assistant context on feedback.
Limitation. Session replay and the developer tools that capture console and network activity start at Business, $99 a month or $79 billed annually. On the free plan feedback disappears from view after 7 days.
Behaviour analytics sold by monthly sessions: session replay, several kinds of heatmap, funnels, friction detection and on-site feedback surveys, with unlimited users on every plan.
Strength. Session replay and click, scroll and geo heatmaps from the free plan, unlimited users on every plan, and surveys that can be triggered by friction and read beside the replay of the visitor who answered.
Limitation. Feedback surveys start at Advanced, 149 a month or 109 billed annually, and the MCP connection at Premium, 399 or 319. The feedback it describes is surveys with six question types, with no screenshot or console capture mentioned, and when a month's sessions run out tracking stops until the refill.
Microsoft's free behaviour analytics: session recordings and heatmaps with AI summaries and chat, an MCP server, and an SDK for mobile apps.
Strength. Recordings and heatmaps cost nothing at any traffic level, with unlimited projects and members, an MCP server, and a mobile SDK for Android, iOS, Flutter and React Native.
Limitation. Neither its home page nor its FAQ mentions a feedback widget or a survey, so a visitor has no way to report a problem and the right recording has to be found by filtering. Recordings are kept 30 days, apart from favourites and a random sample kept up to nine months.
A widget, a fixed four-stage board, and an MCP server that exposes every action the panel can take.
Strength. Session replay, console, network and environment arrive on the free plan rather than on a paid tier, unlimited seats on every plan including that one, clients follow the work through a portal access that is not a member and never uses a seat, and every panel action is an MCP tool as a shipping rule, so an agent can work the board a person works.
Limitation. No mobile SDK at all, so a native app is out of scope, and no Intercom or Zendesk integration. What it takes feedback on is a live web page and nothing else: no Figma file, no PDF and no image.
A behavioural data platform for product and analytics teams: session replay, heatmaps, funnels and journeys, with the data sent on to a warehouse or used to personalise.
Strength. Twelve months of retention on the free plan, and a paid platform built for analysts, with funnels, journeys, retention analysis and warehouse export listed on its plans page.
Limitation. No paid plan has a published price, so the cost of outgrowing the free tier is a sales conversation. Guides and Surveys, the only way of collecting feedback its plans page lists, and mobile analytics are add-ons on every plan, and no feedback widget for reporting a bug appears there.
Userback is the nearest match for that pairing: from Business, at $99 a month or $79 billed annually, every feedback item carries a session replay along with console logs and network requests. Mouseflow keeps heatmaps and adds surveys from Advanced. Microsoft Clarity records for free but takes no feedback. Notarus carries the replay and console on its free plan and has no heatmaps.
Contentsquare's Hotjar page says it is no longer possible to create a new Hotjar account and sends new users to Contentsquare's free plan instead, while existing Hotjar users are offered a login. Hotjar's pricing address now redirects to Contentsquare's pricing, so the plans described on this page are Contentsquare's.
Heatmaps, none: Notarus has no click, scroll or attention maps and no funnels. Surveys, only a narrow kind: one active campaign per project, built from six question types including NPS and CSAT, and a response carries answers alone, with no replay attached. For heatmaps, Contentsquare, Mouseflow and Microsoft Clarity are the better fit; for survey research, Contentsquare or Mouseflow.
Microsoft Clarity has no paid plan at all and its FAQ states there are no traffic limits; it records up to 100,000 sessions a project a day and keeps recordings for 30 days. Fullstory's free plan covers 30,000 sessions a month for up to 10 users, and Mouseflow's covers 500. Userback's Free Forever keeps feedback visible for 7 days, and Notarus runs a free plan with unlimited seats and 5 projects.
Userback states that all user feedback includes a session replay, from its Business plan. Mouseflow links a survey answer to the visitor's replay from Advanced. Notarus links the available replay, console and network to the ticket on every plan, the free one included. Microsoft Clarity's home page and FAQ mention no feedback widget to attach one to, and Fullstory sells surveys as an add-on.
Free includes evidence capture, session replay and the MCP server.